Yesterday was the 98th birthday of Dr. Seuss (Theodore Geisel) and the second day to sign up for the Pizza Hut Book It! program for the fall. Teaming up with Dr. Seuss and Tim Tebow, the homeschooled quarterback for the Denver Broncos, Book It! kicked off the 2012 season of incentives for reading with the 5th Annual America’s Biggest Storytime. Tebow is shown in a video promotional reading Green Eggs and Ham. Last year, the featured celebrity for the Storytime was Justin Bieber reading The Cat in the Hat.
Pizza Hut began the Book It! program in 1985 to encourage children to read by sponsoring monthly pizza treats for students who met their reading goals from October to March. Homeschoolers in the Phoenix area have participated since the inception, with group outings sometimes structured around the free pizza time for the kids.